Gaming Analytics Partners with Mindway AI to Bring Responsible Gaming to Land-Based Casinos
Gaming Analytics, a leader in Artificial Intelligence (A.I.) technology, announced a strategic partnership with Mindway AI to enhance player protection for land-based casinos. The collaboration aims to create an all-in-one solution that merges operational optimization with responsible gaming safeguards.
The core of the integration involves combining Mindway AI’s GameScanner – software designed for identifying and mitigating at-risk gambling behavior—with Gaming Analytics’ real-time A.I. platform. This combined technology gives operators a data-driven approach to both business growth and social responsibility.
A.I. for Smarter, Safer Casino Operations
Kiran Brahmandam, CEO of Gaming Analytics, stated that integrating responsible gaming technology with A.I.-driven casino insights represents the future of the industry. He noted that the partnership will “empower operators to optimize performance and safeguard guests in a proactive and data-driven way.”
Mindway AI’s GameScanner uses a combination of A.I. and human expert assessment to create a “Virtual Psychologist” capable of providing individualized and earlier detection of problem gambling. By integrating this with Gaming Analytics’ platform, operators can use operational data to trigger real-time, personalized interventions.
Rasmus Kjaergaard, CEO of Mindway AI, emphasized the shared mission of the collaboration: to make the casino experience “smarter, safer, and more sustainable.” He stated that combining GameScanner with the Gaming Analytics platform provides operators a unique opportunity to effectively “balance business growth with responsible gaming.”
Expanding A.I. in Physical Gaming Environments
This partnership reinforces the growing trend of integrating advanced behavioral A.I. into physical casino settings.
Mindway AI recently completed its largest global implementation of GameScanner in a physical setting at Crown Resorts’ Australian operations. That partnership set a new industry standard for land-based player protection. The collaboration with Gaming Analytics, which works across the global gaming sector, will bring this capability to a wider international land-based market.
Mindway AI already has a strong global presence, with solutions deployed in over 64 jurisdictions, detecting more than 13 million active players monthly. The company’s solutions, which also include Gamalyze (a neuroscience-based gamified self-test for decision-making), are built on cutting-edge research to provide state-of-the-art early detection and intervention.
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