A Bigger Online Slot Push
The deal kicks off with Shamrock Fortunes®, debuting online for Caesars Palace Online Casino, Caesars Sportsbook & Casino, and Horseshoe Online Casino players in North America.
“We appreciate AGS’ confidence in our ability to transition their popular slot titles from casino floors to online platforms,” said Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital. The rollout, valued at $1 million in projected 2025 revenue, aims to blend retail nostalgia with digital ease.
The expansion builds on a 2024 collaboration that launched Rakin’ Bacon Odyssey® simultaneously in New Jersey’s land-based and online Caesars venues.
AGS’s Zoe Ebling, Vice President of Interactive, called it a milestone: “Our expanded partnership with Caesars is a major milestone in AGS’ interactive growth strategy.”
Plans for 2025 include a Caesars-branded Triple Coin title, another classic from the series, and new AGS games launching concurrently in Caesars’ 28 physical casinos and online platforms, boosting their 3 million monthly digital users.
What’s in the Lineup
Shamrock Fortunes® leads the charge, offering players a familiar slot with a 96% RTP, per AGS’s 2024 specs. Next year’s releases will mix classics and fresh titles, all tied to omnichannel promotions like VIP events for Caesars Rewards members at select resorts.
“We’re proud to not only introduce new titles to our players but also to bring the classic titles they have enjoyed at our destinations directly to their mobile devices,” Cornejo Rivas said.
Marketing campaigns, including social media pushes, will spotlight each launch, targeting Caesars’ 10% share of the $5 billion U.S. online casino market.
AGS benefits big. “Bringing our proven titles, like Shamrock Fortunes, online for the first time allows us to reach players in a whole new way while honoring the retail roots of these games,” Ebling noted.
The deal lets AGS tap Caesars’ 1.2 million active online accounts, per Q1 2025 filings, while co-developing a branded slot strengthens ties.