Catena Media Appoints Jasleen Kals as the Vice President of Product 

Introduction to New Leadership

This new role is designed to bolster the executive team, which has been developed over recent months to drive the company’s turnaround and enhance revenue growth in the latter half of the year.

Pierre Cadena, the Interim CEO of Catena Media, expressed his enthusiasm for Kals’ appointment. “Jasleen has impressive experience in creating and building excellent products and we are delighted she is joining us. Her knowledge, leadership, and drive will be central as we embed our new product-focused operating model across the organization,” he said.

“The model will prioritize the development of our best-performing products and create superior user experiences as we position the business to deliver sustainable long-term growth. Jasleen will lead the evolution and growth of Catena Media’s portfolio of outstanding assets and brands to enable us to unlock their full potential,” added Cadena.

Role and Responsibilities

In her new role, Jasleen Kals will oversee the evolution and expansion of Catena Media’s portfolio of assets and brands. Her primary objective will be to unlock the full potential of these assets, leveraging her background in product-led growth strategies to drive the company forward.

Kals’ customer-oriented approach and proven track record in senior product leadership roles are expected to play a crucial role in the company’s strategic direction.

Jasleen Kals brings a wealth of experience to Catena Media, having previously served as the Executive Director of Digital Product and Strategy at TMZ, a news and entertainment brand under Fox Entertainment.

Based in California, Kals has demonstrated her capability in building and executing effective product strategies, which aligns with Catena Media’s new operational focus.

Kals’ leadership is expected to drive the transformation of Catena Media’s product offerings, ensuring they meet the evolving needs of their users and market demands.