Jelly Entertainment Partners with Light & Wonder
Jelly Entertainment has secured an agreement with Light & Wonder. The partnership grants Jelly access to Light & Wonder’s extensive operator network, facilitating the distribution of Jelly’s slot titles via the Light & Wonder aggregation platform.
Game Titles and Market Expansion
As a result of this deal, popular Jelly titles such as Midas Riches™, Elixir of Wealth™, Wicked Riches of Oz™, and the upcoming release Muertos Fortune™ will be made available to Light & Wonder operators.
This agreement further enhances Jelly’s presence in regulated European markets, including the UK, Italy, and Spain, by increasing its profile among tier-one operators.
The collaboration with Light & Wonder also opens doors for Jelly Entertainment to enter additional regulated markets globally. The company is particularly focused on expanding into Colombia and Peru, markets identified as suitable for their products and growth strategy.
Recognized Game Developer
Based in the UK, Jelly Entertainment is known for its innovative approach to game development. The company has built a reputation around titles like CleoPatrick™ and Big Benji™, as well as premium collections such as The Curious Cases™ and Lost Treasure Saga™ series.
Steve Mayes, Senior Director of Digital Partnerships at Light & Wonder, expressed enthusiasm about the collaboration: “We are delighted to be working with Jelly Entertainment and are looking forward to offering their high-quality content across our network. Elevating emerging and upcoming game developers is a top priority for us and we are particularly excited to showcase Jelly and their great gaming experiences now available on the Light & Wonder platform.”
David Newstead, CEO of Jelly, highlighted the importance of the deal for Jelly’s growth: “We have challenged ourselves to grow the Jelly brand and reach more players than ever this year and our new deal with Light & Wonder will certainly help us achieve that. With this new agreement in place, we are in a strong position to continue on our path of growth with the world’s biggest casino brands.”
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