LeoVegas Partners with OddsMatrix to Strengthen Its Sportsbook
LeoVegas Group is taking its sportsbook to the next level by partnering with OddsMatrix to power its transition to a proprietary platform. This collaboration aims to improve pricing, expand market coverage, and enhance the overall betting experience for users.

Why LeoVegas Chose OddsMatrix
LeoVegas has been a leader in the gaming industry for over a decade. As the company shifts to its own sportsbook technology, it needs a reliable odds provider. OddsMatrix, a sportsbook platform from EveryMatrix, delivers real-time data, competitive pricing, and extensive global coverage.
This partnership allows LeoVegas to fine-tune its odds, benchmark them against competitors, and optimize its pricing models. With faster updates and expanded betting options, the company aims to offer a more dynamic experience for its customers.
How This Partnership Benefits Bettors
By integrating OddsMatrix’s advanced odds feed, LeoVegas can provide:
- Better Pricing – More competitive odds help attract and retain players.
- Higher Uptime – A more reliable system ensures fewer disruptions.
- Expanded Betting Markets – Players gain access to a wider range of sports and events.
Erik Nyman, President of EveryMatrix Americas, emphasized the importance of this deal. “We’re delighted to be partnering with such a household name as LeoVegas Group, particularly at such an important moment for the brand as it expands its operations across the world and transitions to a new proprietary sportsbook. Our odds feed has consistently proven to be a valuable addition for tier-1 operators and we’re committed to doing exactly that with LeoVegas.”
LeoVegas is making a significant investment in its sportsbook operations. By building its own platform and leveraging OddsMatrix’s technology, the company gains more control over its offering.
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